Thursday, October 11, 2007

U.K. Social Network users spend all their time on Social Networking Sites!

So is this official? Do U.K. Social Network users spend more time on Social Networking Sites than the rest of Europe? Well, SmartMobs write that:

It’s confirmed, according to comScore, that if your British, and your into Social Networking - your probably more logged into your Social Networks than anyone else in Europe, all things being equal.

Usage of social networking sites in the U.K. proved heavier than the European average in terms of hours spent, pages viewed, and the number of visits per month.

The average visitor to social networking sites in the U.K. spent 5.8 hours per month on those sites in August and made 23.3 visits. This was a significantly heavier usage level than in France, which averaged 2 hours per month and 16.8 visits per visitor, or Germany, with 3.1 hours per month and 13.8 visits per visitor.


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