It's late on Saturday night. Hundreds of revellers empty out of the bars and restaurants in town and call for cabs to get home. But can the taxi firm meet such a sudden demand?
Amazingly, taxis turn up at the stand within minutes, as if they have all been waiting just around the corner. In actual fact, they have been using one of the most recent applications of geographic positioning technology, known as location based services (LBS).
Once a request for a cab comes through to the control room, the LBS platform notifies vehicles that ‘best fit’ the booking request, based on criteria such as proximity to the pick-up point, customer preferences, or dispatcher policies. Such geographic targeting helps cabs use less fuel and reach their customers faster. The Taxi-on-Demand system is just one LBS solution developed by the EU-funded LIAISON project
Read more - 'Taxi! Novel location-based services hailed'