Wednesday, April 22, 2009

Electric Peapod now available!

Today - April 22nd - is Earth Day...and so the Peapod makes its appearance... tempted?


The long-awaited, often-advertised Peapod will be available for order on Earth Day, April 22. Coincidentally, the 22nd also is Administrative Assistant's Day. We expect to see a lot of greenies and maybe some secretaries tooling around in their $12,500 Peapods at no more than 25 miles an hour.

While the Peapod prototype had clear driver and passenger doors that looked like a Dyson vacuum cleaner, the production version (shown above) of the neighborhood electric vehicle resembles George Jetson's Deux Chevaux. Company director and brand guru Peter E. Arnell, whose initials inspired the company's name, told the car's appearance was inspired by "Japanese bullet trains, storm troopers from the film Star Wars, space helmets and turtles." There's also a very prominent "smile" to the car's grill, but what else would you expect from a man whose firm devised Pepsi's new logo with the Cheshire grin and laughably pretentious backstory?

The feel-good vibe continues with a glance at the in-dash iPod (sold seperately). Edmunds says every trip concludes with a carbon-footprint analysis, while another app tells you exactly how much money you've saved by leaving the family truckster at home.

Read more at 'Smiling EV Debuts on Earth Day'


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